So I worked with a really cool SEO Team for a national law firm that had quite a big project. They wanted all of their old articles converted to more currently relevant information. A pretty straight-forward gig and clear requirements so I was glad to get the role.
At first, I noticed how many articles there were and how few of them would indicate the year in which it was written. I remembered reading something about SEO practices and how putting the year the article is published alongside the title made people believe it was more of a reliable authority on the subject. I offered this insight to the SEO team and the COO, who was in charge, and it stuck! They liked the idea and we began to include the date published on all the articles which you can see here.
We used Click-Up as a content management tool and I thought it was really neat. The accessibility and logging of specific events like someone uploading something was really important and I felt it did it seamlessly.
This was a cool job overall, I love working in the field of law because it always feels like you’re doing something good for the world, granted I’m not doing as much as actual lawyers but it helps me feel better about it when it’s all over.
Last thing: it was fun to read law students’ writing because it’s such a unique thing to edit. They are very intellegent, they know what it takes to make an argument. But it’s funny when all that academic knowledge gets translated to the real world and it doesn’t work. There would be long paragraphs about a car injury where it could’ve just been great with one sentence. They’d go on and on about jargon and small details it would ultimately be so confusing. Really my job was just to dumb it down (which really took a lot of mental acuity to figure out at times). It was enjoyable.


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